American Girl is bringing its pop-up store back to Raleigh.
After better-than-expected sales last year, American Girl is returning to Crabtree Valley Mall in July with a pop-up store.
The temporary store will be open through January 2018 – three months longer than its stay last year – in a 5,500-square-foot space near Sears. The mall plans to announce an opening date in the next few weeks.
“It exceeded all of the expectations last year,” said Brian Asbill, marketing director for the mall. “It’s been a wonderful benefit to us. Hardly a day goes by without people asking if American Girl will be back.”
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Link: Madelon
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