Saturday, June 22, 2019

*NEWS* Article - Toys R Us Reviving

Toys ‘R’ Us Lenders Planning to Revive Brand and Reopen Stores
  

Geoffrey the Giraffe may be coming back to life.


The Toys “R” Us Inc. lenders that took control of the retailer during its liquidation — and have faced criticism for their role in the shutdown — are now working on resuscitating the brand, according to new court documents.


In a bankruptcy court filing Monday, the funds said they had canceled a plan to auction off the company’s intellectual property. Instead, they are seeking to reorganize the assets into a new company that will maintain the current license agreements and can invest in new retail operating businesses.

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2 comments:

  1. I figured that this would happen, since the TRU in my area never removed the sign from the building and a For Lease sign never went in the window. When Gymboree, Crazy 8 and Sears closed, their signs came down and For Lease signs went up.

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  2. I'm a-okay with this! TRU was always a special trip for me because not in my immediately circle of rounds and errands, but I enjoyed going when I did!

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