Thursday, October 13, 2016
*NEWS* American Girl Series ‘WellieWishers’ Oct. 14 - Amazon
MIDDLETON, Wis., Oct. 12, 2016 /PRNewswire/ -- American Girl, a premium brand for girls and a subsidiary of Mattel, Inc. (MAT) today announced a content licensing agreement with Amazon that makes Amazon Prime Video the exclusive premium subscription streaming home for its first-ever animated series, WellieWishers. Starting October 14, the first of 26 WellieWishers' episodes will be available for free for all customers through the Amazon Video app on TVs, connected devices, mobile devices or online, with all subsequent episodes available exclusively for Amazon Prime members at no additional cost to their membership. Introduced in June, American Girl's WellieWishers' line of dolls, early chapter books, and digital play experiences helps girls ages 5-7 develop the social and emotional skills they need to be a good friend.
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